How to write captions with AI that don't sound like AI

Write the first version yourself, even badly, and ask the AI to improve it rather than to write it from nothing. Steer it in one sentence, pick one of its suggestions, and edit that. Use it for the jobs it does well: shortening, fixing, translating, fitting a caption to another network's limit. In SPREVA, the assistant keeps your language, your links, @mentions and hashtags, never adds facts or prices that were not in your text, and changes nothing until you choose a suggestion.

The giveaways are easy to list:

• It was asked to invent. “Write a caption about our new menu” gives the model a topic and nothing else, so it fills the rest with what every caption says.
• The same openers, post after post: an exclamation, a question to the reader, “exciting news”.
• Enthusiasm nobody felt. Adjectives three deep, and claims that were never in the brief.
• Decoration instead of words: long dashes, a row of emoji, hashtags piled at the end.

None of this is the model's fault. It is what a model writes when it has to guess.

1. 1

   Write a rough first version. Two lines with the facts and one detail only you know: the price, the day, what a customer said.

2. 2

   Ask for an edit, not an invention. Improve writing, Make shorter and Fix spelling and grammar all start from your text.

3. 3

   Steer it in one sentence. Under Add guidance, say what you want: “keep it plain”, “no exclamation marks”, “end with the opening hours”.

4. 4

   Pick, then edit. Take the suggestion closest to you and change whatever still does not sound like you.

5. 5

   Read it aloud. If you would not say it to a customer at the counter, rewrite that line.

The assistant in the post editor is built for that way of working:

• It keeps your language unless you ask it to translate, and keeps your links, @mentions and hashtags as they are.
• It never adds facts, prices or claims that were not in what you gave it.
• It offers up to three suggestions for most actions, and changes nothing until you press Use suggestion. Undo puts your text back.
• It respects each network's limit: Adapt for an account rewrites that account's text within its characters.

It does not know your brand voice or look at your photo yet: what it knows is what you write. That is why the rough first version matters. Each request costs 1 AI credit, whichever action, and every plan includes credits each month.

Write the main caption once. Under Per account, Adapt rewrites one network's version within its limit: a shorter one for X or Bluesky, a plainer one for LinkedIn. Suggest hashtags gives five to twelve for the main caption, and on Instagram a first comment can hold them instead. The text limit of every network.

If you write with ChatGPT, Claude or another agent connected to SPREVA, the agent writes the caption itself and saves it to the post. The same rule applies: give it your words first.

Your workspace's rules decide what the agent may do on its own: saving a draft goes through, publishing right now asks you first.

Write two rough lines, ask for Improve writing with one sentence of guidance, and compare the suggestions with what you would have posted. Every plan starts with a 7-day trial with 300 AI credits.